- Type of paper
: Paper in book
Title: Some interdependance between economy, development and
ecology
- Authors:
- Dragičević, Miroslav (75584)
Publisher: Institut za turizam
ISBN: 86-81191-16-0
Year: 1991
Pages: from 23 to 41
Number of references: 35
Language: hrvatski
Summary: The article points at the tendencies in discussions
concerningthe interdependence of economy, development and ecology,
aimingtoward the historic adaptation of economy in relation toward
theecology's limitations. The discussion is not about thepreponderance of
market economy in relation to central economy,but about the fact that
global problems of life reproductionforce economy to respect besides the
allocational, thebiophysical principles and laws.
Keywords: economy, development, ecology, social costs of development
- Type of paper
: Paper in book
Title: Tourism and global structural relations
- Authors:
- Radnić, Ante (52202)
Publisher: Institut za turizam
ISBN: 86-81191-16-0
Year: 1991
Pages: from 41 to 0
Number of references: 10
Language: hrvatski
Summary: The most powerfull influence of tourism on the economy
structureis not direct, through tourist expenditure and throughinvestments
in the material base of tourism, but indirect, and itis caused by the
neccessity of preserving the attractiveness, asthe basic prerequisite
condition of tourism. The coice of thedvelopmental solutions that are
neither neutral nor at lastcomplementary to tourism should be minimized,
and those creatingthe serious conflits with tourism must be rejected.
Keywords: tourism, tourist expenditure, economical structure, spatial conflict relations
- Type of paper
: Paper in book
Title: The symbolism of holiday homes
- Authors:
- Poljanec-Borić, Saša (124792)
Publisher: Institut za turizam
ISBN: 86-81191-16-0
Year: 1991
Pages: from 211 to 224
Number of references: 9
Language: hrvatski
Summary: The paper deals with the symbolism of holiday homes,
arguingthat, in socialist Yugoslavia, they represented a manner ofgathering
personal wealth. In this context, mass building ofholiday homes represents
an expression of a repressed culture,that is, a mass attempt to break out
of the bonds of the dominantegalitarian culture. It can be viewed as having
authentic valuesof a social movement since it operates with a different
system ofsocial values.
Keywords: symbolism, holiday homes
- Type of paper
: Paper in book
Title: Image in tourism and the perceptions of Yugoslavia on the
American market
- Authors:
- Telišman-Košuta, Neda (116330)
Publisher: Institut za turizam
ISBN: 86-81191-16-0
Year: 1991
Pages: from 225 to 243
Number of references: 43
Language: hrvatski
Summary: The paper analyzes the problem of image, giving a
specifictreatment to the problem in the sphere of tourism. Attention
isdrawn to the process of image formation, the elements andcharacteristics
of image, as well as the relationship betweenimage and behavior. The paper
presents the results of a surveyof Yugoslavia's image on the american
market.
Keywords: Image, tourism, Yugoslavia, the American market.
- Type of paper
: Paper in book
Title: Classification scheme for subject catalogues in the
INDOC-centres in tourism
- Authors:
- Hitrec, Tomislav (75551)
Publisher: Institut za turizam
ISBN: 86-81191-16-0
Year: 1991
Pages: from 157 to 165
Number of references: 14
Language: hrvatski
Summary: The paper presents a comprehensive scheme for subject
indicesmeant for documentation centres specialized in the field oftourism.
It is possible to further elaborate the proposed draft,which could help
the classification process in the mentionedcentres.
Keywords: classification in tourism, INDOC-centres, tourist documentation
- Type of paper
: Paper in book
Title: Thirty years of the Institute for Tourism (1959-1990)
- Authors:
- Hitrec, Tomislav (75551)
Publisher: Institut za turizam
ISBN: 86-81191-16-0
Year: 1991
Pages: from 9 to 22
Language: hrvatski
Summary: The author gives a comprehensive overview of all relevant
phasesin the three decades of activity of the Institute for Tourism
inZagreb. It started from modest efforts to organize ascientifical
research work in tourism, an important branch ofstate's economy.
Keywords: Institute for Tourism, science in tourism, research in tourism, development phases in tourism, Croatia
- Type of paper
: Paper in book
Title: Changes in sociopsychological sphere of travellers and
tourists and their reflection upon the development of accommodation
- Authors:
- Tadej, Perla (119502)
Publisher: Institut za turizam
ISBN: 86-81191-16-0
Year: 1991
Pages: from 245 to 254
Number of references: 6
Language: hrvatski
Summary: In the past 25 years the social changes have a significant
impacton social development and on the socio-psychological conscious
ofindividuals. A significant number of the induced changes havereflected
upon the travelling and tourism, and therefore on oneof theirs
characteristic segment - the hotel trade. Hotel-keepersmust consider the
new requirements of the contemporary guests andadapt to them, also they
should foresee the possible changes inorder to conceptually create
something that might be termed - thehotel for the future.
Keywords: changes in behaviour of travellers and tourists, contemporary tendencies in tourism, hotel trade
- Type of paper
: Paper in book
Title: The possibilities of foreign tourism market segmentation
and the evaluation of the tourism supply of SR Croatia
- Authors:
- Weber, Sanda (98365)
- Telišman-Košuta, Neda (116330)
- Editors
- Kaynak, Erdener
Publisher: The Haworth Press
Year: 1991
Pages: from 347 to 365
Number of references: 13
Language: engleski
Summary: Tourist market information is the starting point for
definingelements of a marketing strategy aimed at the target segments.The
principal goal of the TOMAS '87 survey was to examine themain behavior
characteristics of foreign tourists in Croatia fromthe most important
generating countries, and, using thatinformation as input data, to identify
the basis of marketsegmentation and evaluate the tourism supply from the
targetmarket's point of view.
Keywords: foreign tourism, market segmentation, evaluation of tourism supply, Croatia
Other: Naslov na hrvatskom: Mogućnosti segmentacije
inozemnogturističkog tržišta i evaluacija turističke ponude Hrvatske
- Type of paper
: Paper in journal
Title: The organizational framework of the Croatian National
Tourism Office
- Authors:
- Telišman-Košuta, Neda (116330)
Journal: Turizam
Number: 11
ISSN: 0494-2639
Volume: 40
Year: 1992
Pages: from 173 to 181
Number of references: 9
Language: hrvatski
Summary: The article describes and argues for the proposed
organizationalframework of the Croatian National Tourism Office with
particularemphasis on departmental organization of the Head office.
Keywords: Croatian National Tourism Office, Head office, organizational framework, Croatia
- Type of paper
: Paper in journal
Title: Tourist demand through Croatia's counties from 1986-1992
- Authors:
- Radnić, Ante (52202)
- Vlahov-Petrović, Rubinka (176022)
- Ivandić, Neven (201942)
Journal: Turizam
Number: 5
ISSN: 0494-2639
Volume: 41
Year: 1993
Pages: from 101 to 119
Number of references: 6
Language: hrvatski
Summary: Caused by the well known reasons, the Croatia's position on
thetourist market deteriorated, especially in maritime regions -south from
Senj. Besides pre-war long time stability on themarket, a certain optimism
is caused by the fact that theappeasement of political tension has brought
the significantincrease of tourist flow, primarily in the main types
ofaccommodation and in the areas that are not directly endangeredby the
war.
Keywords: war and tourist demand, accommodation structure, market stability, perspectives for stabilization, counties, Croatia
- Type of paper
: Paper in journal
Title: Present-day state of tourist documentation in the world
- Authors:
- Hitrec, Tomislav (75551)
Journal: Turizam
Number: 7
ISSN: 0494-2639
Volume: 41
Year: 1993
Pages: from 174 to 179
Number of references: 6
Language: hrvatski
Summary: In its main part, the article deals with the World
Directory ofDocumentation Resources and Systems for the Travel and
TourismSector, edited by the World Tourism Organization (WTO). It is
thefirst compendium of its kind and extremely important both
frommethodological and practical points of views. The author refersto
important documentation centres in tourism in differentcountries.
Keywords: tourist documentation, documentation centres in tourism, informatics in tourism
- Type of paper
: Paper in journal
Title: New trends in tourism statistics
- Authors:
- Hitrec, Tomislav (75551)
Journal: Turizam
Number: 5
ISSN: 0494-2639
Volume: 41
Year: 1993
Pages: from 128 to 140
Number of references: 10
Language: hrvatski
Summary: The article deals with problems of Tourism Statistics due
to theneed of its permanent evolution, accuracy, standardization
andcompatibility. The author gives an overview of the development ofTourism
Statistics in the last 50 years.
Keywords: Tourism Statistics, forms of tourism, classifications in tourism
- Type of paper
: Paper in journal
Title: World Directory of Tourism Education and Training
Institutions
- Authors:
- Hitrec, Tomislav (75551)
Journal: Turizam
Number: 9
ISSN: 0494-2639
Volume: 40
Year: 1992
Pages: from 155 to 156
Language: hrvatski
Summary: In a short overview, the author gives many details
concerningdifferent possibilities of schooling and training in the field
oftourism on the basis of the WTO Directory (1992). Informationsare
classified and presented in order to help numerous usersthroughout the
world.
Keywords: educational institutions, training institutions in tourism, World Tourism Organization
- Type of paper
: Paper in journal
Title: Tourist resources - objects of production and supply
- Authors:
- Dulčić, Ante (10883)
Journal: Turizam
Number: 3
ISSN: 0494-2639
Volume: 39
Year: 1991
Pages: from 59 to 64
Number of references: 8
Language: hrvatski
Summary: The article elaborates the concept of tourist resources and
itcontains the classification of resources - natural and man-maderesources.
All basic groups of resources are structured. Withregard to the fact that
the resources are considered as a widerconcept then the services and they
are the subject of supply, inthis work their basic characteristics are
analyzed in thefunction of the tourist supply.
Keywords: tourist supply, economic goods, natural resources, tourist annuity
- Type of paper
: Paper in journal
Title: Tourist evaluation of islands
- Authors:
- Dulčić, Ante (10883)
Journal: Privreda Dalmacije
Number: 3
ISSN: 0350-4476
Volume: 28
Year: 1991
Pages: from 7 to 11
Number of references: 7
Language: hrvatski
Summary: This article analyses the potential of Croatia's islands
withregard to their natural conditions and the level of thedevelopment of
tourist supply. Further, the level of touristdevelopment of the islands is
being established as well as thepossible direction and the policy of their
development.
Keywords: tourism, development, islands, tourism policy, Croatia
- Type of paper
: Paper in journal
Title: The Croatian tourism product - lifecycle and implications
- Authors:
- Weber, Sanda (98365)
Journal: Turizam
Number: 11
ISSN: 0494-2639
Volume: 40
Year: 1992
Pages: from 163 to 172
Number of references: 23
Language: hrvatski
Summary: Because of homogenity of the Croatian tourism product,
theconcept of a tourism product lifecycle can be applied as a methodfor
longterm marketing strategic planning. Croatia has toselectively consider
its tourism market, exploiting all strengthsof its tourism product. The
strategy of product modification andmarketing mix modification can both
have a positive impact onrepositioning the Croatian tourism product and its
rejuvenation.
Keywords: product lifecycle, tourism product, the Croatian tourism product, marketing strategy, Croatia
- Type of paper
: Paper in journal
Title: Hotel marketing in the '90s - search for identity and
markets
- Authors:
- Weber, Sanda (98365)
Journal: Turizam
Number: 9
ISSN: 0494-2639
Volume: 41
Year: 1993
Pages: from 195 to 201
Number of references: 16
Language: hrvatski
Summary: The world hotel industry has undergone tremendous changes
overthe past 20 years at the same time causing changes of the
hotelmarketing functions. This article is pointing out those processesand
marketing elements which are underdeveloped in the Croatianhotel industry.
These are research and data-base building,marketing planning, market
segmentation, product positioning anddevelopment, promotion and
communication.
Keywords: hotel industry, marketing trends, tourist market, Croatia
- Type of paper
: Paper in journal
Title: Tourism product?
- Authors:
- Weber, Sanda (98365)
Journal: UT - Ugostiteljstvo i turizam
Number: 7
ISSN: 0041-557
Volume: 40
Year: 1992
Pages: from 7 to 9
Language: hrvatski
Summary: The Croatian tourism is in the market situation that
requiresprompt and precize information and promotion which has to bebased
on the true and unquestionable characteristics of product.Internal
marketing has to stimulate skills and personnelinventiveness and external
marketing has to be focused on theachieving better market position of the
Croatian tourism product.
Keywords: tourism product, the Croatian tourism product, marketing strategy
- Type of paper
: Paper in journal
Title: Trends in tourism segmentation research
- Authors:
- Weber, Sanda (98365)
Journal: Marketing and research today
Number: 2
ISSN: 0923-5957
Volume: 20
Year: 1992
Pages: from 116 to 123
Number of references: 18
Language: engleski
Summary: Market segmentation in tourism means grouping consumers
intomeaningful groups which have similar needs and capabilities andwhich
react in a similar manner to marketing programmes. Thepresent trend is
towards the use of more and more sophisticatedmethodological instruments.
The simultaneous analysis of consumercharacteristics and their behavior,
the use of clustering basedsegmentation models and psychographic and
benefit segmentationhave all become widely accepted techniques.
Keywords: tourism segmentation research, methods of tourism segmentation research, variables for tourism segmentation research
- Type of paper
: Paper in journal
Title: Global climatic change, seasonality and their implication
on tourism
- Authors:
- Hitrec, Tomislav (75551)
Journal: Pomorski zbornik
Number: 31
ISSN: 0554-6397
Volume: 31
Year: 1993
Pages: from 549 to 564
Number of references: 13
Language: hrvatski
Summary: Climate is extremely important both for the tourist supply
sideand the demand one. As it is considered mainly a constant andalmost
unpredictible factor, it is neglected in the specializedtourism
literature. Due to evident signs of global climatechange, tourists have
begun to show different behaviouralpatterns which have to be permanently
monitored and investigated. Recreational clomatology should be introduced
inthe tourism planning process.
Keywords: climate in tourism, seasonality, recreational climatology, tourism policy
- Type of paper
: Paper in journal
Title: Croatia's ethnographic heritage and its market
possibilities
- Authors:
- Tadej, Perla (119502)
Journal: UT - Ugostiteljstvo i turizam
Number: 4
ISSN: 0041-557
Volume: 41
Year: 1993
Pages: from 45 to 47
Number of references: 4
Language: hrvatski
Summary: With the products of traditional handicrafts Croatia should
findits place on the global handcraft market. In order to put on someother
market the product of traditional culture it is inevitableto modify such a
product. Correct modification of the product andputting it on the handcraft
market is possible only afterapplying the adequate research, as it is shown
in this article.
Keywords: cultural identity, Croatia's cultural heritage, global market, research, design, evolution of the traditional craftwork's product, esthetic preferences
- Type of paper
: Paper in journal
Title: Ecology and other factors in changing life style and
tourism preferences
- Authors:
- Tadej, Perla (119502)
Journal: Turizam
Number: 9
ISSN: 0494-2639
Volume: 40
Year: 1992
Pages: from 145 to 152
Number of references: 4
Language: hrvatski
Summary: At the time of the great tourist boom the idea of ecology
isconceived. At the same time the world is overwhelmed by the ideaof
cultural unification which analogy in tourism is the conceptof
mass-tourism. Environmental awareness influences man asindividual and
creates changes in his life style. The trend ofcultural unification is
replaced by the trend of culturaldiversification to which the alternative
tourism is the adequateresponse.
Keywords: tourist boom, ecology, cultural unification, mass-tourism, change of life style, cultural diversification, alternative tourism
- Type of paper
: Paper in journal
Title: Social psychology of tourists with particular review on
elderly Germans
- Authors:
- Tadej, Perla (119502)
Journal: Turizam
Number: 5
ISSN: 0494-2639
Volume: 39
Year: 1991
Pages: from 143 to 147
Number of references: 4
Language: hrvatski
Summary: Socio-psychological tourism researches should direct
theirattention toward studying the global trends. While undertakingthe
research, it is inevitable to ordain the scope of eachvariable. The
research institutions are specializing theirresearch toward single market
trend. As the example the researchconcerning elderly Germans is presented,
in order to show thatthey exist as the market segment, and that there is
the point inadopting the tourist supply according to their needs.
Keywords: social psychology, world tourism trends, market segment, tourist supply, elderly Germans
- Type of paper
: Paper in journal
Title: Croatian tourist logo - symbol or imitation?
- Authors:
- Poljanec-Borić, Saša (124792)
Journal: Turizam
Number: 9
ISSN: 0494-2639
Volume: 41
Year: 1993
Pages: from 202 to 207
Language: hrvatski
Summary: Author first trats key elements of Croatian tourist offer
suchas: natural resources, socio-cultural base, accomodation andcatering
capacities etc. in order to show that there does notexist a sufficient
reason to "protect" them with the sun logo.Elaboration based on the
concurrence analysis further shows thatthe chosen logo and slogan would
not allow Croatia to adequatlyposition itself on the international tourist
market.
Keywords: logo, slogan, tourist product, strategy, positionong, market, Croatia
- Type of paper
: Paper in journal
Title: Analysis of Spanish, Greek and Austrian tourism campaigns
- Authors:
- Poljanec-Borić, Saša (124792)
Journal: Turizam
Number: 7-8
ISSN: 0494-2639
Volume: 42
Year: 1994
Pages: from 105 to 111
Number of references: 2
Language: hrvatski
Summary: This article displays an analysis of three national tourism
campaigns that are presented in the "Time" magazine by Spain, Greece and
Austria. The elaboration of specific cases leads to the conclusion that
modern tourism promotion on national level "hides" a characteristic
"philosophy". This "philosophy" utilizes the elements of national identity
in the function of the promotion of national touristic products.
Keywords: promotion, tourism product, tourism campaing, competition analysis, Spain, Greece, Austria
- Type of paper
: Paper in journal
Title: Croatia s master tourism plan: positioning Croatia as a
tourism destination
- Authors:
- Telišman-Košuta, Neda (116330)
Journal: Turizam
Number: 7-8
ISSN: 0494-2639
Volume: 42
Year: 1994
Pages: from 99 to 104
Number of references: 2
Language: hrvatski
Summary:
The article presents a brief overview of the attributes positioning Croatia
as a tourism destination based on the premises of the Croatian Tourism
Master Plan. The positioning of Croatia's tourism regions is also briefly
discussed.
Keywords: positioning, "image", destination "success factors", Croatia
- Type of paper
: Paper in journal
Title: Zagreb - new middle-european tourist destination
- Authors:
- Telišman-Košuta, Neda (116330)
Journal: Turizam
Number: 9-10
ISSN: 0494-2639
Volume: 42
Year: 1994
Pages: from 153 to 157
Number of references: 28
Language: hrvatski
Summary: The paper briefly summarizes the Strategic Tourism
Marketing Plan of Zagreb which is an attempt at a systematic approach to
the city's tourism marketing, at the same time seeking to offer a basis for
market repositioning of Zagreb. Paricular attention is given to the
presentation of the SWOT analysis and the marketing strategy.
Keywords: Zagreb, destination marketing, repositioning, Croatia
- Type of paper
: Paper in journal
Title: Evaluation of the quality of the printed promotional
materials
- Authors:
- Weber, Sanda (98365)
- Vrdoljak-Šalamon, Blaženka (123091)
- Boranić, Snježana
Journal: Turizam
Number: 7-8
ISSN: 0492-639
Volume: 42
Year: 1994
Pages: from 112 to 122
Number of references: 12
Language: hrvatski
Summary: A travel brochure is a widely promotional tool. National
tourism organizations usually produce and distribute travel brochures
because of their important function in attracting visitors and creating a
favorable image. In this article, the authors present the results of the
study whose aim was the evaluation of the quality of travel brochures
printed by Croatian national tourism organizations. The analysis shows that
most brochures lack a clear concept. The authors emphasize the urgent need
for creating strategic marketing/promotional plans as well as a manual for
planning and creating travel brochures.
Keywords: promotion, printed promotional material, travel brochure, quality of a travel brochure, national tourism organization, Croatia
- Type of paper
: Paper in journal
Title: Tourism in Cities
- Authors:
- Hitrec, Tomislav (75551)
Journal: Turizam
Number: 9-10
ISSN: 0494-2639
Volume: 42
Year: 1994
Pages: from 143 to 152
Number of references: 16
Language: hrvatski
Summary: The article deals with tourism in towns which are both
traditional generators as well as destinations of visits thanks to the
concentration of attractions: sites and events. Urban tourism, particularly
in historical settings, shows a number of common characteristics deriving
from a culturally motivated demand and valuable man-made resources.
Cultural tourism draws attention not only of tourism experts and urban
planners, but also of international organizations and interdisciplinary
gathe-rings. Due to the fact that towns attract masses, they are faced with
serious problems of managing visitors flows. They are, furthermore,
supposed to assess physical and social carrying capacities. Practical
solutions in that direction are still in an experimental phase. Since urban
tourism will be increasing in the years to come, an adequate tourism policy
has to be adopted, particularly in the field of marketing. It should
promote the product quality and a specific image of the city. Most cities
stimulating the tourism sector as a major strategic option include it in
their development plans as a suitable means for enhancing their artistic
and cultural heritage.
Keywords: urban tourism, cultural tourism, man-made tourist resources, visitors flows management, future of tourism
- Type of paper
: Paper in journal
Title: Determinants of the attractivness of tourism destinations
- Croatian counties
- Authors:
- Weber, Sanda (98365)
- Mikačić, Vesna (30931)
Journal: Turizam
Number: 3-4
ISSN: 0494-2639
Volume: 43
Year: 1995
Pages: from 52 to 65
Number of references: 27
Language: hrvatski
Summary: Measuring the attractiveness of various tourism destination
in Croatia is a very important task in achieving a better position on the
market. In this article the authors present the results of the survey
conducted in touristically most developed Croatian countries. ANOVA and
importance-performance analysis were applied to identify the main
advantages and drawbacks which according to guests' opinion make difference
between the countries. The correlation between socio-demographic variables
and tourists' attitudes was also analyzed. In this way the results of this
survey can be used in defining the marketing strategy, starting from
tourist product definition to positioning of the product and an effective
promotion policy. In conclusion the authors stress a need for the
continuity in measuring destination atractivness in Croatia.
Keywords: tourism destination, tourism destination attraction factors, measuring destination attractiveness, county, Croatia
- Type of paper
: Paper in journal
Title: Tourism destination - meaning, development, concept
- Authors:
- Hitrec, Tomislav (75551)
Journal: Turizam
Number: 3-4
ISSN: 0494-2639
Volume: 43
Year: 1995
Pages: from 43 to 51
Number of references: 22
Language: hrvatski
Summary: The author summarize the main constituents of a
contemporary definition of the term - tourism destination. Starting from
this definition he, in particular, elaborates another term - the tourist
resort - in other words any kind of locality suitable to meet by means of
its own resources a specific demand. Furthermore, he presents the
theoretical framework of the so-called destination research and illustrates
graphically classifications of destinations. What he points to in
particular is the choice of destinations and the satisfaction the
individual tourist derives from this. The necessity to observe permanently
various trends on the tourism market is also underlined. The completely
changed attitude of tourist toward destinations calls for an overall
reflexion on the traditional concept. This represents one of the primary
interests of Croatia who aims at a more profitable market position and the
elimination of the inherited image of a low-price destination.
Keywords: tourism destination, touris resort, destination research, destination development, destinatnion image, tourism in Croatia
- Type of paper
: Paper in journal
Title:
- Type of paper
: Paper in journal
Title:
- Type of paper
: Paper in proceedings
Title: Towards sustainable tourism
- Authors:
- Dragičević, Miroslav (75584)
Proceedings title: Quality tourism
Language: engleski
Place: St. Gallen, Švicarska
Year: 1991
Pages: from 29 to 63
Meeting: Quality tourism. 41 Congress of AIEST
Held: from 11/17/91 to 11/23/91
Summary: This article explains controversial nature of tourism,
syndromeof tourism development in home destination and the
alternativeresponses. On that basis it elaborates the model of
sustainabletourism development with the special emphasis on problems
of:utilization of tourist resources, proportion of touristdevelopment,
managing the tourist development and on elements ofpolitics for the
sustainable tourism development.
Keywords: tourism, sustainable tourism, tourism carrying capacity, tourism policy
Other: Naslov na hrvatskom: Prema održivom turizmu; Stvarni
naslovzbornika: Quality tourism - concept of a sustainable
tourismdevelopment, harmonizing economical, social and ecologicalinterests;
AIEST Publications, Vol. 33
- Type of paper
: Paper in proceedings
Title: Destination marketing in the function of sustainable
tourism development
- Authors:
- Weber, Sanda (98365)
- Editors
- Klarić, Zoran (123080)
Proceedings title: Zbornik radova međunarodnog znanstvenog skupa "Prema održivom razvitku turizma u
Language: hrvatski
Place: Zagreb
Year: 1994
ISBN/ISSN: 953-6145-00-6
Pages: from 83 to 91
Meeting: Prema održivom razvitku turizma u Hrvatskoj
Held: from 12/12/94 to 12/13/94
Summary: In its evolution tourism has placed an emphasis on
different marketing functions. The phase in which it is today is
characterized by a balanced use of all marketing instruments. The initial
tourism company oriented marketing has due to competition on the tourism
market and the increasingly important role of the tourist consumer led to
the development of destination marketing usually conducted by national
tourism organizations. Based on the Croatian experiences the author argues
for the need of developing destination marketing.
Keywords: sustainable tourism development, marketing in tourism, destination marketing, national tourism organization, Croatia
- Type of paper
: Paper in proceedings
Title: Cultural tourism
- Authors:
- Hitrec, Tomislav (75551)
- Editors
- Cukor, Stjepan
Proceedings title: Zbornik radova "Razvoj ruralnog turizma u kontinentalnom dijelu Hrvatske"
Language: hrvatski
Place: Zagreb
Year: 1995
Pages: from 99 to 102
Meeting: Razvoj ruralnog turizma u kontinentalnom dijelu Hrvatske
Held: from 05/12/95
Summary: Tourism and culture are interlinked phenomena. Cultural
heritage viz. man-made resources are essential elements of any modern
tourist supply and their economic importance is increasing. In the
continental parts of Croatia the impact of culture on tourism has been
neglected causing a general underdevelopment of the tourist sector in
hinterland. The author does not predict a considerable increase in demand
for cultural tourism in this part of the country emphasizing the
complementarily of "cultural visitor flows" in future.
Keywords: culture, cultural tourism, Croatia
- Type of paper
: Paper in proceedings
Title: Camping tourism in Croatian hinterland
- Authors:
- Tadej, Perla (119502)
- Editors
- Cukor, Stjepan
Proceedings title: Zbornik radova "Razvoj ruralnog turizma u kontinentalnom dijelu Hrvatske"
Language: hrvatski
Place: Zagreb
Year: 1995
Pages: from 137 to 139
Meeting: Razvoj ruralnog turizma u kontinentalnom dijelu Hrvatske
Held: from 05/12/95
Summary:
Croatia disposes with significant number of camps, but nearly all of them
are located on the Adriatic coast. Camping tourism in the hinterland is
neglected, because such camps serve only for transport purpose. Global
development of ecological awareness influenced the increased interest for
tourism in the hinterland, and therefore for such camping. Croatia should
take the example of Austria and Italy, the countries with significant
supply of hinterland camps.
Keywords: hinterland tourism, ecological awareness, transit function, alternative tourism, Croatia
- Type of paper
: Paper in proceedings
Title: Campsite "Jezero" Lokve
- Authors:
- Tadej, Perla (119502)
- Editors
- Cukor, Stjepan
Proceedings title: Zbornik radova "Razvoj ruralnog turizma u kontinentalnom dijelu Hrvatske"
Language: hrvatski
Place: Zagreb
Year: 1995
Pages: from 140 to 141
Meeting: Razvoj ruralnog turizma u kontinentalnom dijelu Hrvatske
Held: from 05/12/95
Summary:
The text deals with the example of the campsite "Jezero" situated in Lokve.
The data about the camp are collected through the interview with the
persons who leased this camp in the hinterland.
Keywords: camp's infrastructure, guests structure, functioning of camp, Croatia
- Type of paper
: Summary in proceedings
Title: Theoretical framework of economy structure of tourist
region
- Authors:
- Radnić, Ante (52202)
Proceedings title: Hotelska kuća '92
Language: hrvatski
Place: Opatija
Year: 1992
ISBN/ISSN: 0352-0242
Pages: from 32 to 34
Meeting: Međunarodni kongres Hotelska kuća '92. 11. bienalni znanstveni susret. Opatija, 16. i 17. X. 1992.
Held: from 10/16/92 to 10/17/92
Summary: Tourist expenditure is the unique framework for
completeconsideration of comprehensive economical effects of tourism. Itis
much wider then the currently employed framework. Thementioned doesn't
relate to the entire quantitative tourismeffect but much more to the
substantial structure of economicactivities which - directly or indirectly
- in technologicallydefined proportions, participate in the frame of final
productsfrom which the tourist needs are satisfied.
Keywords: tourist region, tourism's economy effects, economy structure
- Type of paper
: Summary in proceedings
Title: Zagreb - a Middle-European tourist destination
- Authors:
- Telišman-Košuta, Neda (116330)
- Editors
- Paunović, Antun
- Vančina, Franjo
Proceedings title: Zbornik priloga Prvoj konferenciji "Grad kao složen sustav"
Language: hrvatski
Place: Zagreb
Year: 1995
ISBN/ISSN: 953-6065-01-0
Pages: from 85 to 87
Meeting: Grad kao složen sustav
Held: from 03/30/95 to 03/31/95
Summary: The presentation summarizes key concepts of the "Strategic
Tourism Marketing Plan of the City of Zagreb" which was an attempt at a
comprehensive and a systematic approach to the city's tourism marketing
efforts on the domestic and the international markets. In this context, the
presentation dealt with the market positioning of Zagreb, the definition of
its competitive tourism products, specification of its markets and the
promotional mix. The themes echoed in the positioning attributes emphasize
Zagreb's Middle-European identity, linking it to the "kindred" destinations
in the region such as Prague, Budapest and Vienna, as well as they stress
an intimate atmosphere of a large city which has managed to stay on a
"human level".
Keywords: strategy, marketing, tourism, Zagreb, Croatia
- Type of paper
: Summary in proceedings
Title: Urban tourism: present state, problems, perspectives
- Authors:
- Hitrec, Tomislav (75551)
- Editors
- Paunović, Antun
- Vančina, Franjo
Proceedings title: Zbornik priloga Prvoj konferenciji "Grad kao složen sustav"
Language: hrvatski
Place: Zagreb
Year: 1995
ISBN/ISSN: 953-6065-01-0
Pages: from 83 to 84
Meeting: Grad kao složen sustav
Held: from 03/30/95 to 03/31/95
Summary: Towns are centers of "cultural tourism" attracting more and
more visitors and having enormous economic impacts. Tourism has a cultural
function while culture itself plays an important role in tourism. Numerous
gatherings at all levels have been held on the subject of urban tourism
problems. They witnessed an increasing importance of tourism in the urban
revitalization programs. New solutions are being found for the visitor
flows management while free access to historical sites is being advocated
in almost all countries, although with some restrictions. Urban tourism
ranks among leading option in the Development strategy of Croatian tourism.
Keywords: urban tourism, present state, problems, perspectives, tourism
- Type of paper
: Data base
Title: The data base 'Tourism destination'
- Authors:
- Vrdoljak-Šalamon, Blaženka (123091)
Institution administrator: Institut za turizam
HW platform: PC AT/386
Operating system: DOS
Number of entries: 0
Summary: The database "Tourist destinations" consists of monthly
touristflow in Croatia according tourist destinations for period1986-1992.
The database has three entity: a) tourist destinationsb) accommodation
facilities c) tourists. The databases isdesigned according
Entity-Relationship method (E-R) what meansthat each entity and relation is
described with adequate groupsof attributes.
Keywords: tourism, tourist destination, accommodation facilities, tourist, data base, Croatia
- Type of paper
: Survey/Study
Title: Basic premises of the Croatian tourism promotion program
in 1992
- Authors:
- Pešev, Tatjana
- Radnić, Ante (52202)
- Telišman-Košuta, Neda (116330)
- Vukonić, Boris
- Weber, Sanda (98365)
Ordering party: Ministarstvo turizma Republike Hrvatske
Institution depot: Institut za turizam
Year: 1991
Number of pages: 22
Language: hrvatski
Summary: The material is the foundation for the general tourism
promotioncampaign of Croatia in 1992. After the determination of
thepromotional goals, the material follows the usual marketingapproach:
determining tourism products and their presentation,selecting key target
markets, chosing the most suitable promotiontechniques and distribution
channels. Brief reference to theprogram control mechanisms is also
included.
Keywords: Croatia, tourism, promotion program.
- Type of paper
: Survey/Study
Title: Profile and structure of personnel at the Main Office of
the Croatian National Tourism Office
- Authors:
- Radnić, Ante (52202)
- Telišman-Košuta, Neda (116330)
Ordering party: Hrvatska turistička zajednica
Institution depot: Institut za turizam
Year: 1992
Number of pages: 25
Language: hrvatski
Summary: The material outlines the basic personnel structure in the
MainOffice of the Croatian National Tourism Office, including adescription
of the prerequisites required for each position. Thepositions are divided
into groups depending on the complexity offoreseen tasks, thus forming the
basis for the calculation ofsalaries.
Keywords: Croatian National Tourism Office, Main Office, personnel structure, calculation, salaries
- Type of paper
: Survey/Study
Title: A proposal for the organizational framework of the
Croatian National Tourism Office
- Authors:
- Telišman-Košuta, Neda (116330)
- Vrdoljak-Šalamon, Blaženka (123091)
- Weber, Sanda (98365)
- Mandarić, Ante (146434)
Ordering party: Hrvatska turistička zajednica
Institution depot: Institut za turizam
Year: 1992
Number of pages: 77
Language: hrvatski
Summary: Based on existing legal provisions, the study proposes
theorganizational framework of the Croatian National Tourism
Office,including detailed descriptions of the responsibilities,
workprocesses and personnel of each proposed department. Thedepartments
include: Strategic marketing and research,Operational marketing,
Information, Administration. Basicpremises regulating the work of the NTO
are outlined.
Keywords: Croatian National Tourism Office, organizational framework.
- Type of paper
: Survey/Study
Title: A proposal for the organizational framework of the Tourism
Office in the Tourism Association of the City of Zagreb
- Authors:
- Mandarić, Ante (146434)
- Telišman-Košuta, Neda (116330)
- Vrdoljak-Šalamon, Blaženka (123091)
- Weber, Sanda (98365)
Ordering party: Turistička zajednica grada Zagreba
Institution depot: Institut za turizam
Year: 1993
Number of pages: 82
Language: hrvatski
Summary: Based on existing legal provisions, the study proposes
theorganizational framework of the Tourism Office of the TouristAssociation
of the City of Zagreb, including detaileddescriptions of the
responsibilities, work processes andpersonnel of each proposed department.
The departments include:Strategic planning and research, Tourism products,
Marketing,Information, Administration.
Keywords: Tourism Association fo the City of Zagreb, Tourism office, organizational framework, Croatia
- Type of paper
: Survey/Study
Title: Valorization of tourism resources in the Krapina
municipality and the framework of the marketing concept
- Authors:
- Telišman-Košuta, Neda (116330)
- Klarić, Zoran (123080)
Ordering party: Turistička zajednica općine Krapina
Institution depot: Institut za turizam
Year: 1993
Number of pages: 0
Language: hrvatski
Summary: The study gives an overview and a valorization of the
Krapinamunicipality tourism resources. This knowledge is the basis forthe
tourism marketing plan framework, in which Krapina'spotential tourism
products are outlined, its target markets,promotional activities and
distribution channels are determined.The location of information and
interpretative pannels areproposed.
Keywords: Krapina, tourism resources, valorization, marketing plan, spatial interpretation, Croatia
- Type of paper
: Survey/Study
Title: Religious tourism: development, characteristics,
perspectives
- Authors:
- Hitrec, Tomislav (75551)
Ordering party: Centre des Hautes Etudes Touristiques
Institution depot: Institut za turizam
Year: 1991
Number of pages: 28
Language: engleski
Summary: Travels due to religious motives are deeply rooted in the
historyof tourism. The author gives an overall picture of differentaspects
of pilgrimages, spiritual values of tourism, as well asimportant
terminological issues. He analyses subjective factorsand describes elements
that constitute a humanized, new tourism.
Keywords: religious tourism, pilgrimages, spirituality of tourism, humanization of tourism, alternative tourism
Other: Naslov na hrvatskom: Vjerski turizam: razvitak - obilježja
-perspektive
- Type of paper
: Survey/Study
Title: Carrying capacity assessment for tourism activities in the
island of Vis
- Authors:
- Dragičević, Miroslav (75584)
- Klarić, Zoran (123080)
- Kušen, Eduard (102545)
- Curl, Goran
Ordering party: United Nations Environmental Programme, Priority Action Programme, Regional Activity Centre
Institution depot: United Nations Environmental Programme, Priority Action Programme, Regional Activity Centre
Year: 1991
Number of pages: 49
Language: engleski
Summary: The main goal of the study was to define carrying capacity
of theisland of Vis on the basis of the methodological documents donefor
the project "Development of Mediterranean Tourism Harmonizedwith the
Environment". The main result is that each destinationneeds specific
approach due to different resource basis,surrounding situation and
preferences of local population andtourist demand. For the island of Vis a
specific form ofsustainable tourism development is pointed out as the
mostappropriate one.
Keywords: carrying capacity, tourism development, Vis
Other: Naslov na hrvatskom: Ocjena kapaciteta podnošljivosti
turističkograzvoja otoka Visa.
- Type of paper
: Survey/Study
Title: Carrying capacity assessment of the central-eastern part
of the island of Rhodes
- Authors:
- Dragičević, Miroslav (75584)
- Klarić, Zoran (123080)
- Curl, Goran
- Fokiali Tsolakidis, Persa
- Anastassiadis, Liana
- Koligris, Christo
Ordering party: United Nations Environmental Programme, Priority Action Programme, Regional Activity Centre
Institution depot: United Nations Environmental Programme, Priority Action Programme, Regional Activity Centre
Year: 1992
Number of pages: 72
Language: engleski
Summary: The study of carrying capacity for the island of Rhodes
isevaluated on the basis of knowledges from the project"Development of
Mediterranean Tourism Harmonized with theEnvironment" and joint work of PAP
and Greek experts. A specialwork has been done for the central-eastern part
of the island,where huge future tourist capacities are planned. With
detailedexplanations regarding particular locations, precise suggestionsare
made in order to be used as a basis for tourism planning.
Keywords: carrying capacity, tourism development, Rhodes, Greece
- Type of paper
: Survey/Study
Title: Strategic tourism marketing plan of the Crikvenica riviera
- Authors:
- Telišman-Košuta, Neda (116330)
- Klarić, Zoran (123080)
- Osrečki, Boris (165494)
- Poljanec-Borić, Saša (124792)
Ordering party: Turistička zajednica općine Crikvenica
Institution depot: Institut za turizam
Year: 1994
Number of pages: 95
Language: hrvatski
Summary:
The project represents a first attempt of strategic marketing planning for
Croatian tourism destinations. The emphasis is on a systematic and
comprehensive understanding of destination marketing, which deals with the
positioning of the Crikvenica riviera, its tourism products, markets and
the promotional mix. A number of projects contributing to the realization
of the marketing strategy are specified.
Keywords: strategy, marketing, tourism, Crikvenica riviera, Croatia
- Type of paper
: Survey/Study
Title: Strategic tourism marketing plan for the city of Zagreb
- Authors:
- Telišman-Košuta, Neda (116330)
- Klarić, Zoran (123080)
- Nijsen, Andre
- Weber, Sanda (98365)
Ordering party: Turistička zajednica grada Zagreba
Institution depot: Institut za turizam
Year: 1994
Number of pages: 83
Language: hrvatski
Summary:
The project is one of the first attempts of strategic marketing planning
for Croatian tourism destinations. The emphasis is on a systematic and
comprehensive understanding of destination marketing which deals with the
positioning of Zagreb, its tourism products, markets and the promotional
mix. A number of projects contributing to the realization of the marketing
strategy are specified.
Keywords: strategy, marketing, tourism, Zagreb, Croatia
- Type of paper
: Survey/Study
Title: Portfolio defining and a proposal for a new organizational
scheme of the "Jadran" D.D. enterprise
- Authors:
- Telišman-Košuta, Neda (116330)
- Horak, Siniša
- Ivandić, Neven (201942)
- Kunst, Ivo (81522)
- Radnić, Ante (52202)
- Vrdoljak-Šalamon, Blaženka (123091)
Ordering party: HTP "Jadran" d.d.
Institution depot: Institut za turizam
Year: 1994
Number of pages: 109
Language: hrvatski
Summary:
The project deals with the restructuration of the "Jadran" tourism
enterprise from Crikvenica. All the most significant segments of the
restructuration are included, "Jadran's" core business is defined, as well
as its development strategy and employee structure.
Keywords: portfolio, organization, tourism, Crikvenica, Croatia
- Type of paper
: TV broadcast
Title: The challenges facing Croatia's tourism
- Authors:
- Dragičević, Miroslav (75584)
- Poljanec-Borić, Saša (124792)
- Telišman-Košuta, Neda (116330)
TV station: HTV 1
Name of emission (broadcast): Izazovi hrvatskog turizma
Year: 1993
Language: hrvatski
Summary: Each of the four segments in the series dealt with a
specificchallenge facing Croatia's tourism industry at the present
time:tourism markets, tourism products, privatization process intourism,
tourism promotion. Expert knowledge has been wellillustrated by numerous
examples and case studies, as well asinterviews in the field.
Keywords: Tourism, challenge, tourism markets, tourism products, privatization in tourism, tourism promotion, Croatia
Other: Svaka emisija po 15 kartica
- Type of paper
: TV broadcast
Title: Challenges of the Croatian tourim sector II
- Authors:
- Telišman-Košuta, Neda (116330)
- Poljanec-Borić, Saša (124792)
TV station: HTV 1
Name of emission (broadcast): Izazovi hrvatskog turizma II
Year: 1994
Language: hrvatski
Summary: The four TV shows are a sequel to last year's series under
the same
title. The series was broadcast on HTV with a focus on the
current
state and the need for repositioning of the Croatian
tourism
product. The series feature interviews with various members of
the
Croatian Governmenr, tourism professionals and other public
figures.
Keywords: tourism product, repositioning, tourism, Croatia
- Type of paper
: Manuscript
Title: Tourism destination phenomenology
- Authors:
- Dragičević, Miroslav (75584)
- Hitrec, Tomislav (75551)
- Weber, Sanda (98365)
- Poljanec-Borić, Saša (124792)
- Telišman-Košuta, Neda (116330)
- Radnić, Ante (52202)
- Dulčić, Ante (10883)
Language: hrvatski
Summary: Scientific monography as the result of a research on the
project"Phenomenology of the tourist destination" contains research ofthe
elements of destination taken as public wealth, influence oftourism on
socio-cultural structures with regard to destinationchanges, planning
methods in tourist destinations, desiredprofiles and behavior of
destinations as well as measurement ofeconomic impacts within destination.
Keywords: tourist destination, tourist rent, tourist planning
Other: Znanstvena monografija kao rezultat prve faze
istraživačkogprojekta; opseg: 250 kartica.
- Type of paper
: Manuscript
Title: Strategic tourism marketing plan of the Crikvenica Riviera
- interim report
- Authors:
- Klarić, Zoran (123080)
- Osrečki, Boris (165494)
- Poljanec-Borić, Saša (124792)
- Telišman-Košuta, Neda (116330)
Language: hrvatski
Summary: Following the analysis of the current tourism demand and
thecharacteristics of the supply on the Crikvenica Riviera, as wellas an
examination of the competition, basic premises of thetourism devlopment
concept are outlined. The Plan, further, dealswith the positioning of the
Riviera, its most competitive tourismproducts, its key target markets and
its promotional strategy.
Keywords: Crikvenica Riviera, tourism, development, destination marketing,tourism products, target markets, promotion, Croatia
Other: Opseg: 100 kartica.
- Type of paper
: Manuscript
Title: Strategic tourism marketing plan of Zagreb - interim
report
- Authors:
- Klarić, Zoran (123080)
- Nijsen, Andre
- Telišman-Košuta, Neda (116330)
- Weber, Sanda (98365)
Language: hrvatski
Summary: Following a critical analysis of the current tourism demand
andthe characteristics of the supply in the City of Zagreb, as wellas an
examination of the competition, basic premises of thetourism development
concept are outlined. The Plan, further,deals with the positioning of
Zagreb as a tourist destination,its most competitive tourism products, its
key target markets andits promotional strategy.
Keywords: City of Zagreb, tourism, development, destination marketing, tourism products, target markets, promotion, Croatia
Other: Opseg: 100 kartica.
- Type of paper
: Manuscript
Title: Culture - a pillar of European's Union tourism policy
- Authors:
- Hitrec, Tomislav (75551)
Language: hrvatski
Summary: The author deals with culture and tourism describing their
mutual links as causal and functional. In particular, he stress the
importance of cultural tourism viz. migrations motivated by cultural needs
mostly in form of urban tourism. Essential elements of the European Union's
tourism policy are being presented deriving from relevant documents passed
by EU. The main part of the study is dedicated to the role of culture in
tourism policy viz. to its role in the process of European integration.
Tourism is, no doubt, an important element of a European identity rooted in
a rich common heritage. Croatia, due to its cultural resources and tourist
potentials is called to contribute to an integrated Europe of tomorrow.
Keywords: culture, tourism, European Union, Croatia
Other: tekst je pripremljen za izlaganje na 2. Međunarodnom
znanstvenom skupu "Hrvatska u europskom turizmu". Opatija 16. i 17. studeni
1995.
- Type of paper
: Invited lecture
Title: Zagreb - a new Middle-European tourist destination
Institution: Turistična zveza Slovenije
Year: 1995
- Type of paper
: Invited lecture
Title: Analysis of promotive and informative material in the
field of tourism
Institution: Hrvatsko bibliotekarsko društveo
Year: 1994
- Type of paper
: Invited lecture
Title: Syntactical system for Subject Designation applied in
analysis of promotive and informative material in the field of tourism
Institution: Hrvatsko bibliotekarsko društveo
Year: 1994
- Type of paper
: Invited lecture
Title: Database PIM - an application of the CDS:ISIS program
Institution: Multilingual Information Management with MicroISIS
Year: 1994
- Type of paper
: Other
Title: Croatia - a unique tourism investment opportunity in
Europe
- Authors:
- Telišman-Košuta, Neda (116330)
- Poljanec-Borić, Saša (124792)
- Šimičić, Velimir (46773)
- Mandarić, Ante (146434)
Type of work: Promotivni materijal (brošura) poduzeća 'Turistinvest', Zagreb
Language: hrvatski
Summary: The promotional brochure for "Turistinvest" from Zagreb
brieflypresents the company itself and the services it offers toforeigners
interested in investing in Croatia. The material,further, outlines
Croatia's history, cultural and naturalsetting, as well as as its economy
with an emphasis on the legalframework governing foreign investment.
Finally, a number ofCroatia's tourism companies are presented.
Keywords: Croatia, tourism, foreign investment, legal regulations.
Other: Publicirane su verzije na hrvatskom, engleskom i
njemačkomjeziku; opseg: 40 str.
- Type of paper
: Other
Title:
- Type of paper
: Other
Title: Tourism development in Croatia -
- Authors:
- Poljanec-Borić, Saša (124792)
Type of work: brošura
Language: hrvatski
Summary: The author gives an overview of Croatia's tourist
development concerning the main strategical national interest. In these
content the european emitive market spreading from Atlantic to Ural is
analyzed as well as traditional european receiving market. On the basis of
existing tourist offer and demand, especially in the Mediterranean basin
where the primarily acomualtion of tourist capital is almost finished and
where the profit is more important than quality of life, lay the answer in
which way the Croatian tourist development has to be directed.
Keywords: tourism, tourism offer, tourism demand, Meditteranean, Croatia
